Amazon Seller Central + Bitly Integrations

Amazon Seller Central

Amazon Seller Central is a platform designed by Amazon.com to help sellers manage their inventory, orders, and pricing on the website. It also allows sellers to ship their products directly to the buyer.

Bitly

Bitly is a social media link shortener that gives users the ability to track clicks on links that have been shortened using its service. Users can also view statistics on visits and traffic. It is considered one of the world’s simplest and most widely used URL shortening services.

Integration of Amazon Seller Central and Bitly

https://www.bitly.com/bitly-amazon-merchant-partners

https://aws.amazon.com/marketplace/pp/SellerCentral/integration/?sc_cid=a876e9d9-3025-4de3-b89f-fc11d6c1fbe7&sc_rn=2da4db4a-b2a4-11e8-8a56-002590ab0cc0&sc_ec=aa376d1e-cde0-4571-adc5-e7a09d0e2df7&sc_ui=1&sc_zone=homepage_landing

Bitly has an integration with Amazon’s Seller Central platform. This enables users of the service to shorten links using the bitly.com platform and monitor all traffic generated using it. The integration requires users to sign up for an account on Amazon Seller Central as well as create a new Bitly account. After creating these accounts, users need to click on the “Link Shortening” tab in their Sellers Central dashboard and then click on “Link Shortening Settings” in the drop down menu. Once doing this, users will be required to configure their Bitly account by entering their API key and choosing their default trigger word from the options available. This completes the process of integrating Bitly with Amazon Seller Central.

Benefits of Integration of Amazon Seller Central and Bitly

The main benefit of integrating Amazon Seller Central with Bitly is that it gives you more contrp over the URLs you use in your marketing campaigns, thus improving your reputation online. It is enhanced by the fact that you can view statistics on your links including the number of clicks on them, the number of visits they generated, etc. The information you receive from this integration can be used to improve your SEO strategy, which in turn helps increase your sales. Additionally, as you can shorten your URLs using Bitly, you don’t need to worry about exceeding the limit of 100 characters allowed in a single URL. Additionally, since it is easy for users to remember shortened URLs, you don’t risk losing potential buyers who want to visit your website but can’t remember your full URL. This reduces the likelihood of them abandoning their shopping cart or browsing your page before purchasing a product. In summary, integrating your Amazon Seller Central with Bitly helps enhance your online presence and marketing campaigns thereby boosting your sales in addition to having other benefits such as eliminating possible confusion among buyers and decreasing the possibility of losing potential customers.

In conclusion, integrating Amazon Seller Central with Bitly helps sellers to reduce confusion among buyers resulting from long URLs while increasing their online presence by allowing them to monitor traffic generated by their marketing campaigns using the Bitly platform.

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