Integrate Amazon DynamoDB with MailChimp

Today, businesses face a number of challenges. The challenge of growing a business is one that many companies are familiar with. New customers may be difficult to find and keeping existing customers can be even more challenging. It is important for a company to keep their customers happy so they continue to use the products and services provided by the company. This is often accomplished through a loyalty program.A loyalty program is a type of marketing program designed to retain current customers and attract new ones through rewards given to them for their patronage. Loyalty programs are very popular with many retail stores, but they are also used in other industries as well.DynamoDB is a cloud-based, NoSQL database service offered by Amazon Web Services. It is a fully managed cloud database and supports both document and key-value store models. DynamoDB is highly scalable, offers automatic indexing, and provides fast performance comparable to traditional databases. In addition, it allows developers to create applications using standard SQL language, which makes it easier for developers to work with DynamoDB.The API provided by DynamoDB makes it easy for developers to integrate their applications with this service. Developers can use AWS SDKs or the AWS Command Line Interface (CLI. to connect applications with DynamoDB.A number of AWS services work well with DynamoDB, including:S3 . S3 provides durable data storage for any amount of data and any number of objects over HTTP or HTTPS with 99.999999999% durability and 99.99% availability of objects over a given year.Demo . Demo allows developers to build Android and iOS apps using AWS resources.API Gateway . This service enables developers to build APIs for web applications and services, making it easier for developers to create web services that access DynamoDB data.MailChimp provides email marketing services. It handles all aspects of email marketing campaigns, from collecting subscribers to sending emails. MailChimp offers a variety of features that help companies grow their audience, including A/B testing, email scheduling and customization of the subscriber list based on actions taken by subscribers when they receive emails from the company. MailChimp also offers an application programming interface (API. which allows developers to create custom forms and applications that work with MailChimp services.API Description:MailChimp's API is REST based and uses JSON as the data format for handling requests and responses.Access:The MailChimp API uses OAuth2 as the security protocol for accessing protected resources.Response:The API returns standard HTTP response codes like 200 OK , 400 Bad Request , 401 Unauthorized , 403 Forbidden and 500 Internal Server Error .More info. http://www.sitepoint.com/amazon-web-services-dynamodb/ (9/5/2015)

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