There is an overload of information, ads, services and offers online. However, you don’t sign up for everything you see. There will always be some things that would attract you more and before you know it, you are signed up and committed! This is simply because of an effective ‘Call to Action’. A strategically designed and placed call to action button can guide the customers through the buying journey effectively. What is a ‘Call to Action’? Before getting into the examples and [...]
In this post I am going to tell you how you can create a customer journey map, but before we get into the ‘How’ of it, let’s try and understand what a customer journey map means. What is a Customer Journey Map? A customer journey map is a visual representation or an illustration of all the touchpoints that a customer has with the brand both, online and offline. Why do you need a customer journey map? Thou [...]
Are you stressed looking for some interesting blog topic ideas? This post is the perfect solution to your stress as it lays out the top 10 blog title generators. It is natural to hit the proverbial bloggers’ block when you are stuck with the old topics and your creative faculties seem to have abandoned you. This is where web tools can help you come up with some brilliant blog post ideas. Before we get into the tools, let’s see what kind of an impact a headline has on the reach and c [...]
In this blog post we are going to talk about email marketing, automation, the reasons to use email marketing and finally list out 43 email marketing software and tools that are best suited for small businesses. Social media marketing has been ruling the roost in the recent times, but email marketing is still the big one! Email marketing has been around since the dawn of the internet, but it doesn’t mean it has lost its impact. When planned right and implemented well, email marketing is pretty [...]
In this overly competitive world, human life is dictated by time as teachers give students a timeframe to complete homework, publishers give writers deadlines, clients give companies projects with deadlines, and even Google Maps gives you an estimated time frame indicating the time you will reach your destination. In this overly competitive world, human life is dictated by time as teachers give students a timeframe to complete homework, publishers give writers deadlines, clients give companie [...]
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