5 Industries that Benefit from Influencer Marketing

Ruchi Gohri
By Ruchi Gohri | Last Updated on August 5th, 2020 10:26 am | 4-min read
5 Industries that benefit from influencer marketing

Influencer marketing is the most successful customer acquisition strategy that draws eyes to the services and products for generations. It is like a boon for the major businesses but what about the small businesses? Small businesses don’t have money to hire an agency to set up an influencer marketing campaign for them. They don’t have big budgets but they do put in efforts, believe in their products and services and look around for the real influencers to help their business grow. Busi [...]

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YouTube Channel Design

Shivani
By Shivani | Last Updated on November 15th, 2021 2:05 pm | 5-min read
YouTube Channel Design

YouTube being the second largest search engine in the world is no longer just a place to watch music clips. From videos of people eating and playing board games to vlogs on travel, consumers are using over 1 billion hours of YouTube video content daily. YouTube is also the perfect social media platform for you to promote your brand. To do this, you need to have high quality and relevant YouTube channel art for your channel. YouTube channel art consists of a YouTube banner and video thumbnail. Th [...]

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A Beginner’s Guide to Google My Business

Aasif
By Aasif | Last Updated on August 5th, 2020 11:14 am | 4-min read
A Beginner’s Guide to Google My Business

There are innumerable websites online. With over 6 billion indexed webpages on the Internet, SEO becomes a crucial tool to help a business appear on Google Search. However, even the best SEO strategies can hide your business under the plethora of webpages that already exist. Sometimes your web pages get hidden behind junk websites which is never a good sign. Having your business appear on the first & second pages of Google searches is crucial for your online strategy to succeed. If your b [...]

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How to design cover photo for Facebook Company Page?

Joel
By Joel | Last Updated on July 6th, 2021 11:01 am | 3- min read
How to design cover photo for Facebook Company Page?

Facebook banner or Facebook cover photo is one of the most noticeable parts of your Page. When people arrive at your Facebook Page they first look at your Facebook cover photo, and that is exactly why it is so important for the cover photo to convey what you are aiming for. Your Facebook cover photo depends entirely on you, your business, and what you believe your audience on social media Dwill be most receptive to. Studies say Facebook has over 1.65 billion active users; over a billion visit [...]

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A Strategy Guide for Brand Reputation Management

Samarpit
By Samarpit | Last Updated on May 28th, 2021 1:19 pm | 3-min read
A Strategy Guide for Brand Reputation Management

The importance of brand reputation is an often underestimated aspect of running a business. Most entrepreneurs tend to confuse between brand image and brand reputation. While they seem the same, there is a slight difference between the two. Brand image concerns itself with the public perception of a certain brand and is usually limited to potential clients. Brand reputation, on the other hand, is the overall opinion of a business’ corporate actions. Brand image can literally be ‘manufactu [...]

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