Table of Content Set the Camera’s Focus Balance Your Shot Using Gridlines Capture Small Details Clean Your Lenses Use Leading Lines Adjust Exposures and Brightness Levels Focus on the Main Subject Click Using Different Angles Look for Symmetry Use Natural Light Use High Dynamic Range Mode Phone cameras are becoming more innovative with each new generation while photo editing apps have become more spontaneous. Therefore, it’s no wonder that people are uploading millions of [...]
Table of Content Color Associations and Your Brand The ‘Hexa-Color’ wheel and Common Business Colors How to Create Your Color Palette Mistakes to Avoid While Creating a Color Palette Final Ramblings… Running a business is a very difficult task. It involves a depth that is unfathomable to most people. One of the stalagmites in those unknown depths is a color palette. Let me simplify what I mean. Out of all the human senses, the easiest to perceive is sight. We have evolved [...]
Table of Content Why should you use YouTube for user acquisition? 7 Steps to Create a YouTube Channel Step 1 - Create a Google Account Step 2 - Create a Brand Account on YouTube Step 3 - Make Your Channel Discoverable Step 4 - Add URLs and Channel Art Step 5 - Add a Profile Photo Step 6 - Add a Banner Image Step 7 - Add Videos and Optimize Them for Search Conclusion YouTube is one of the most important content tools where you can start leveraging videos for your business. It i [...]
Table of Content Examples of Omnichannel Experiences Bank of America Value City Furniture REI Starbucks VIP.com Chipotle TBC Bank Walgreens Sephora Topshop Disney Conclusion Omnichannel marketing is an approach to integrating multiple communication channels that businesses use to interact with their customers. It coordinates the brand messages across all these channels. This marketing strategy uses the customers' interests and perspectives to enhance the reliability and [...]
Table of Content 9 Tips to Increase Productivity While Working from Home Conclusion COVID-19 has paralyzed the world. It has spared no one and as we run for shelter to our homes, we’ve carried our work with us. The working world has had a knee jerk reaction to this pandemic when it comes to working from home. We are still in the crosshairs of the virus and this work-from-home culture is likely to continue for a few months. There is a possibility that smaller businesses continue to i [...]
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