10 Blog Title & Idea Generators for Beginners
No idea how to start a blog? Struggling to find some interesting topic ideas? This post is the perfect solution to your stress as it lays out the top 10 blog title generators. It is natural to hit the proverbial bloggers’ block when you are stuck with the old topics and your creative faculties seem to have abandoned you. This is where web tools can help you come up with some brilliant blog post ideas. Before we get into the tools, let’s see what kind of an impact a headline has on t[...]
Online vs Offline Advertising – All You Need to Know
Offline advertising examples typically include print advertising, radio, and television. Print is all about magazines, newspapers, billboards and, even, pamphlets. Offline advertising methods primarily consist of traditional marketing techniques including print ads, TVCs, and radio scripts. Digital or online advertising refers to advertising on internet-based channels, including websites, mobile ads, social media platforms Facebook Ads, LinkedIn, Instagram and Twitter, search engine optimizat[...]
An Introduction to Modern Advertising
Creating a good product or offering excellent services is the foundation, but that is not enough to run a successful business. There is more to the story. No matter how great your product or service maybe, if you do not know how to sell it, you are going to fail at it. Marketing and advertising are an integral part of running a successful business. You have the option to stick to conventional advertising methods or go for fresher, more modern advertising methods. With advertisers getting mor[...]
The Most Successful App Marketing Campaigns[4 Case Studies to Look At]
Table of Content Best Practices to Market your App The Starbucks App Amazon Shopping IKEA Catalogue App Pokemon GO Conclusion According to various studies done in the last decade, we tend to spend nearly 3 hours every day on our smartphones. The number has consistently increased over time and smartphones will soon become the default mode of communication. This makes apps extremely important for sales and marketing. Seeing this rise in dependency on mobile apps, businesses are[...]
How to Promote Your Website for Free?
Creating a website with Appy Pie is super easy and you can do all that needs to be done for domain registration, designing the website, and getting it hosted, on Appy Pie’s website builder and you do not even need to have any programming or coding skills and knowledge for it! This is a competitive world however, and even if you have a brilliant website ready to offer to the users, if you do not promote it well, no one would even know of its existence, hence missing out on this brilliant thing[...]
What is Geofencing and How it can help you Grow your Small Business?
In the recent times there has been a 61.5% increase in the paid social media spend and that has resulted in the customers being bombarded with a huge range of promotional messages from marketers. It is for this reason that the click-through rate (CTR) today is only hovering at a mere 0.5% across all the formats and placements of ads. This is where geofencing can come to the rescue of a small business like yours. Geofencing essentially is the concept of putting up a virtual fence around a pre-def[...]
A Step by Step Guide to Write a Great Marketing Plan (+Examples)
A marketing plan is important yet many small businesses avoid creating one. A good marketing plan can become a roadmap for your success. A marketing plan identifies your target audience, goals, mission, and creates your marketing strategy. You will be keen to know what a marketing plan is and how it is able to do all that. In this blog, we will discuss how to write a marketing plan and discuss examples of a good marketing plan. Let us first discuss what a marketing plan is. Table of Content[...]
11+ Instagram Story Ideas for Your Business
Instagram stories have emerged as a dynamic platform for businesses to connect with their audience in a more personal and engaging way. With over 500 million users watching Instagram Stories every day, the potential for businesses, especially small businesses, to showcase their brands, products, and behind-the-scenes content is immense. Utilizing creative Instagram story ideas not only boosts your visibility but also enhances engagement with your target audience. Thinking about engagin[...]
What is an Infographic?
In our fast-paced world, where a picture is worth a thousand words, infographics have emerged as a powerful tool to present complex information quickly and clearly. AI Design tools have revolutionized the creation of these infographics, making it easier and more efficient. But what exactly is an infographic, and why has it become so popular? This blog aims to demystify the concept of infographics, exploring their definition, types, importance, and how they[...]