17 Tips & Tricks to Create a Best-Selling App


Originally Posted By Justine Healey  | May 30, 2014  | 5-min read
Ruchi Gohri on August 13, 2020  
Best selling app - Appy Pie

Apps make users’ daily lives convenient, entertain them, and help them access various websites, products, and services using their mobile devices. There are over 2 million active android apps in the app stores and thousands of apps under development.

When the app marketplace continues to swell, it’s not an easy task to introduce an app that gets seen and downloaded by users right away. Mobile app developers need to sharpen their promotion and marketing skillset to get visibility and win over these competitive challenges.

Do you want to make your app one of the top-selling apps on app stores? Well, who doesn’t?

In this blog, we will discuss the tips and tricks to help you learn how you can make your app one of the best android apps out of millions running out there. Also, with this post, you can learn how to sell an app.
Mobile App - Appy Pie

How to Make Your App the Best Seller

Here are a few tips that you can follow to help your app stand out from the crowd.

  1. Research the Market
  2. Research and get a better understanding of the marketplace as it relates directly to your app’s success. Apple’s App Store and Google Play Store are the major marketplaces in this business. Review the charts for the top free, top paid, and top-grossing apps available in these app stores and keep a track of all the potential trends you find in there.

  3. Optimize Every Aspect of Your App Page
  4. Make sure that you optimize your android app to rank higher in the app store. Try to add relevant keywords to your app title and description. These keywords should be the words and phrases that people are using to find an app that meets their requirements.

    You can also use various SEO tools available online to find the relevant keywords. Watch this video to have a brief understanding of App Store Optimization and Keyword Basics.

    (Above video is a part of a more elaborate course on Academy by Appy Pie. To access the complete course, please Click Here, or continue reading below.)

    Once you get the keywords, make sure you include them wherever necessary to optimize every aspect of your mobile app. Here is a video to help you learn how you can write an optimized title for your app.

    (Above video is a part of a more elaborate course on Academy by Appy Pie. To access the complete course, please Click Here, or continue reading below.)

    Writing an optimized title is not all you need to do to rank higher in the app stores. A well-stuffed description is also required to get your app downloaded in the users’ mobile phones. Watch this video to learn how you can write an excellent mobile app description.

    (Above video is a part of a more elaborate course on Academy by Appy Pie. To access the complete course, please Click Here, or continue reading below.)

  5. Keep it Simple
  6. Make sure what you offer is easy-to-use. Categorize your app features well and focus on your core offering to simplify your app for the users.

  7. Post High-Quality Product Videos
  8. Post good quality product videos on social channels to market your app. As per a recent study, 90% of users say that product videos help them making purchase decisions and more than 64% of users are likely to purchase after viewing these videos.

  9. Leverage User-Generated Content
  10. Over 90% of consumers rely on user reviews for trusting a brand and making purchase decisions. Ask your users to post reviews for your app and leverage them to get more customers. Find testimonials and good reviews to post them in the spotlight on your business website.

    Watch this video to learn how you can use good reviews to rank better in any app store.

    (Above video is a part of a more elaborate course on Academy by Appy Pie. To access the complete course, please Click Here, or continue reading below.)

  11. Make Lives Easier with Your App
  12. Create an app that removes difficulties from the app users’ lives. An app that saves their time and money, or both. Work on making things easier for them and try to be helpful.

  13. Reduce Friction for Registration
  14. Make user registration an optional feature in your app. There should be a reason for you to require user information. For example, asking for user information only when they make a purchase, or for some billing-related activity, etc. The best idea would be implementing social media registration, this will give you users’ information and the registration process will also be simple.

    To save your user details in one place, you can integrate Google Sheets spreadsheets with your app. This way, details of all the users who would register to your app will automatically be saved in your Google Sheets document. You can use Appy Pie’s automation software – Appy Pie Connect to get this done right.

  15. Make Social Your Main Feedback Channel
  16. Although there are multiple methods of staying connected with the users and getting feedback from them. Making your social account your main feedback channel helps prospects see how you handle your customer issues and how you value them. This improves your brand reputation and conversion rates.

  17. Listen to User Feedback
  18. To make your app one of the most downloaded apps, you must listen to your app users. Address users’ concerns received from various feedback resources like metrics, app reviews, feedback, and complaints.

  19. Get Ideas from Successful Apps
  20. Visit different app stores and check what all the successful app makers are doing to make their app a winner. To emulate your competitors, you must download a few of their apps and see their features and functionality. Make sure your app has everything that they lack.

  21. Fix Issues that Spoil the User Experience
  22. Test your app before you publish it and fix the issues that could ever spoil the users’ experience. Even if you get any issues reported by the users after you have published your app, try to fix them at the earliest.

    Watch this video to learn how to test your android app before publishing it.

    (Above video is a part of a more elaborate course on Academy by Appy Pie. To access the complete course, please Click Here, or continue reading below.)

  23. Review Your App Metrics Consistently
  24. Keep a check on your app performance. If you find any bugs, fix them right away before even your app users get to know that they exist. Also, to learn your app users’ behavior and connect with them better, you can check how frequently and for what reason they are using your app.

    Here is a video for you to learn how you can analyze your app performance.

    (Above video is a part of a more elaborate course on Academy by Appy Pie. To access the complete course, please Click Here, or continue reading below.)

  25. Switch for a Freemium Mode
  26. Always offer both, basic and paid versions in your app. Offer basic experience for free, this makes users like your app and they willingly spend money for the paid version.

  27. Categorize Your App
  28. Categorize your app in the way that users could find it easily on Google Play Store. Look for the top searched apps on Google Play Store and check out what features they offer to deliver the best user experience.

    Here is a video to help you learn how to publish an app on Google App Store or iTunes.

    (Above video is a part of a more elaborate course on Academy by Appy Pie. To access the complete course, please Click Here, or continue reading below.)

  29. Alternate Resources for Various Device Types
  30. To help users get an excellent app experience on different mobile devices, offer alternative layout resources in your app.

  31. Make Your App Compatible with Different Screen Sizes
  32. Try to create an app which is responsive to all screen sizes. This will make your app become one of the best-selling apps.

  33. Make Your App an MVP
  34. Try to create an app that supports a Minimum Viable Product (MVP) and is compatible with the core scenario first. Then move on to create more features for your app.

Conclusion

So, that was all you needed to know about creating a best-selling app. Follow the tips mentioned and you will be all good to go. Check out this post to learn how you can get over a million app downloads.

Try creating your app using Appy Pie’s AppMakr and most of them will already be taken care of. Appy Pie’s support team does not only help you with creating an app but also, they help you to develop an app for android and publish it on your preferred app store.

If you have any tips that you think can help in making an app the best, please mention them in the comments and we will add them to this blog. All the very best with your app!

Citations
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Ruchi Gohri
About The Author

Ruchi Gohri, content writer at Appy Pie, has penchant for writing. With over 4 years of experience, she plays around with words elegantly, crafting simple content for all to read. In her free time, she loves her couch either to read or catch on her sleep.

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