Shivani
Shivani

Shivani Sood, senior content writer at Appy Pie, is passionate about writing. Over the 16 years of her vast experience she has been writing and editing for media and publishing houses on various subjects. All her life revolves around words and grammar. She loves to write on any and every topic on the earth. In her free time she enjoys reading and gardening. She is an ardent cook and loves to create new recipes.

YouTube Channel Design

YouTube Channel Design

Shivani
By Shivani | November 6, 2019 | 5-min read

YouTube being the second largest search engine in the world is no longer just a place to watch music clips. From videos of people eating and playing board games to vlogs on travel, consumers are using over 1 billion hours of YouTube video content daily. YouTube is also a platform for you to promote your brand. To do this, you need to have high quality and relevant YouTube channel art for your channel. YouTube channel art consists of a YouTube banner and video thumbnail. This blog will offer you [...]

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How can Small Businesses Benefit from Influencer Marketing?

Shivani
By Shivani | October 24, 2019 | 5-min read

Influencer marketing is the most talked-about topic for everybody these days.  It’s easy to see why influencer marketing is taking off Businesses all over the world engage influencers to help them promote their products. About 83% of global consumers say digital advertisements interrupt their online experience. To avoid such obstacles, you need to change your approach. Alternative methods such as influencer marketing could be just what you need to reach today’s advertising- hostile consumer[...]

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LinkedIn Premium - Is it worth the subscription?

LinkedIn Premium Account Benefits – Why it’s Not Worth it

Shivani
By Shivani | October 16, 2019 | 5-min read

When so many hiring professionals and recruiters are using LinkedIn to locate potential candidates, everyone wants to make their LinkedIn profile look fully optimized. You must be deliberating on upgrading to the premium version of LinkedIn. In our blog we will talk about the features LinkedIn Premium offers and how they are useful for different users. Depending on what you are looking at LinkedIn Premium could exactly be what you want. After reading the blog you will know what is in store fo[...]

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How to make a marketing video for your small business?

How to create Marketing Videos for your Business?

Shivani
By Shivani | September 25, 2019 | 6-min read

In this blog post I am going to take you through the right process of making a marketing video. So, here is an overview of all the things that you are going to learn in the post below. What is a marketing video? Tips for making a good marketing video Types of videos Create your marketing video What is a marketing video? In the recent years marketing videos have been making inroads in digital marketing. The known fact that visuals can be retained for a longer duration makes ma[...]

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