Appy Pie – Data: Women App Creation


By Aasif | Last Updated on December 1st, 2017 1:58 pm

App Builder Appy Pie, Aug 29: Key finding: According to a recent data pull done by Appy Pie, women Appy Pie users are creating more apps this year than ever before. From Q1-Q2 of 2017, 38% of the apps created on Appy Pie were created by women, whereas in Q1-Q2 of 2016 only 19% were created by women.

Methodology: Appy Pie looked at the number of apps created by women on the platform for Q1/Q2 in 2016 and compared that to number of apps created by women in Q1/Q2 in 2017. The app categories for this data pull included: professional services – real estate, accountants, etc.; health – doctors, wellness, fitness, etc.; food – fast-food, restaurants, caterers, etc.; travel/hospitality – airfare, train tickets, buses, hotels, ridesharing, etc.; retail – ecommerce/brick and mortar, etc.; and gaming

Results:
The company compared Q1-Q2 of2017 to Q1-Q2 of 2016, and found:

  • 2016: How many apps were created in Q1/Q2 2016 by women:
  • 49,400 out of 260,000 (19% of apps on Appy Pie were created by women)
  • 2017: How many apps were created in Q1/Q2 2017 by women:
  • 167,200 out of 440,000 (38% of apps on Appy Pie were created by women)

Category Specific:

  • Professional Service
  • 2016: How many apps were created by women – 3,800 out of 22,200
  • 2017: How many apps were created by women – 18,250 out of 56,000
  • Total percentage growth of : 380%

Professional Apps Created By Women

  • Health
  •  2016: How many apps were created by women – 17,500 out of 67,700
  • 2017: How many apps were created by women – 42,100 out of 86,000
  • Total percentage of growth: 140%

Health Apps Created By Women

  • Food
  • 2016: How many apps were created by women – 8,200 out of 57,000
  • 2017: How many apps were created by women – 33,280 out of 79,185
  • Total percentage of growth: 305%

Food Apps Created By Women

  • Travel/Hospitality
  • 2016: How many apps were created by women – 7,000 out of 60,600
  • 2017: How many apps were created by women – 38,600 out of 92,300
  • Total percentage of growth: 451%

Travel Apps Crreated By Women

  • Retail
  • 2016: How many apps were created by women – 11,250 out of 42,700
  • 2017: How many apps were created by women – 29,200 out of 86,650
  • Total percentage of growth: 159%

Retail Apps Created By Women

  • Games:
  • 2016: How many apps were created by women – 1,250 out of 9,800
  • 2017: How many apps were created by women – 5,770 out of 39,865
  • Total percentage of growth: 361%

Games Apps

About The Author
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Aasif Khan is an SEO specialist with an experience of 10+ years in the digital marketing industry. Today, he is an expert in SEO, SMO, SEM, and is also one of the top contributors to Appy Pie Blog. He writes about the ongoing trends in the digital marketing industry. He loves working out in the gym and also spares some time for hobbies like playing cricket and reading books among other things.

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