Email marketing

Lesson Details:

I: Introduction

Social media is a powerful tool for marketing. With Facebook, Twitter, Google +, LinkedIn, etc. it is very easy to reach thousands of potential customers for your business. On the other hand, there are several email marketing companies that are trying to promote their products. Email marketing has been around for more than twenty years, but it is still one of the most effective tools to market your business on the Internet.

II: Body

A: Email Marketing

Email marketing is an internet marketing technique that allows you to communicate with people who have already subscribed to your mailing list. It is the easiest way of getting your message across to your current and future clients. Even if you would like to get through to people who have not subscribed to your mailing list, you can do so using email marketing by sending out emails to everyone who visits your website.

B: Twitter

Twitter is a social networking site that allows anyone to create an account with their own username, which they can share with others. The user can send messages to others by sending them over the internet. The messages are called tweets. Tweets are short in length and cannot exceed 140 characters per message. People can also send replies to other people’s tweets. Twitter users can view these updates in real time through their twitter account, or by having the updates sent to their email address. Twitter also allows you to follow (subscribe) or be followed by users of the site. These ‘follows’ are called followers. A twitter page consists of these updates from numerous users.

C: Facebook

Facebook is a social networking website that allows its users to access their accounts anywhere by logging into Facebook through any computer or mobile phone. There are two types of Facebook accounts. One type allows users to create an online profile with information about themselves, while the other type allows them to use the site only for social networking. Facebook offers many applications that enable users to share information with each other. Also, Facebook offers applications that allow businesses to develop pages on the site and offer deals and discounts to attract customers.